Media Smarts
Selling Obesity
Learners examine health issues that are associated with our fast food culture, and the advertising of it. They begin with a snack-food survey to assess their own eating habits. Pupils are encouraged to think critically throughout the...
Media Smarts
Images of Learning: Secondary
Make your scholars more aware of stereotypical portrayals in film and television. Discuss the definition of "stereotypes" and how they are used to present a story. High schoolers look at specific television shows and complete a chart...
K20 Learn
Alienstock: Analyzing Information, Media, And Validity
One only has to watch MSMBC and FOX News to realize that media can present the same story in very different ways. Middle schoolers have an opportunity to test their ability to determine the validity and trustworthiness of information by...
Vaquera Films
Wonder Women - The Untold Story of American Superheroines: High School Curriculum Guide
A 41-page curriculum guide tells the story of the untold stories of American Superheroines! Divided into three modules, the guide is designed to be used before, during, and after viewing the 2012 documentary Wonder Women! The Untold...
Star Wars in the Classroom
"Shakespeare and Star Wars": Lesson Plan Day 12
Class members compare the final 30 minutes of Lucas's Star Wars: A New Hope with Act V of Doescher's play, William Shakespeare's Star Wars: Verily, A New Hope and consider how the choice of media influences viewers' impression...
Media Smarts
Looking at Newspapers: Introduction
A scavenger hunt introduces class groups to the different sections of newspapers and the different types of articles found in each section.
Curated OER
Understanding the Influence of the Media
Critically analyze advertising techniques, such as circular reasoning, bandwagon, testimonial, and repetition, with worksheets that effectively discuss and illustrate how the media aims to influence.
Media Smarts
Unit Two: Celebrities and World Issues
Develop media smarts by considering the power of celebrity involvement in world issues. A look at the work of such celebrities as Angelina Jolie, Oprah, and Bono prepare learners to develop their own media campaign for a global...
Media Smarts
Challenging Hate Online
Looking at the different ways organizations disseminate their messages using digital media leads to developing a digital anti-hate media campaign. Although some of the resources reflect the Canadian developer, the links provide...
Media Smarts
Broadcasting Codes
Let your learners be the judges for a series of case studies that focus on broadcast codes in Canada. In order to familiarize your class with the codes and guidelines that govern the broadcasting industry, in particular Canada's...
Media Smarts
Kellogg Special K Ads
Foster class discussion about body image with the resources and questions provided here. Focus on Special K's "look good on your own terms" ad campaign. Learners start by reading about this campaign and analyze a series of print ads,...
Media Smarts
Bias
See how bias operates firsthand. Half of the class reads one article while the other half reads another article on the same event. The obvious differences emerge when the two sides talk about their observations though. Several handouts...
Media Smarts
Hoax? Scholarly Research? Personal Opinion?
Divide your class into groups to study the validity of online sources. One group looks at the authority and accuracy of four listed websites, another group looks at advocacy and objectivity, and the third group looks at currency and...
Media Smarts
Learning Gender Stereotypes
How do media representations influence our attitudes? Examining advertisements through the filter of gender representation forms the basis of this, the second of three lessons that address gender stereotypes. Resources include links,...
Media Smarts
Facing TV Violence: Consequences and Media Violence
Make your class aware of the difference between media violence and real violence. Using prior knowledge, a video clip, and a worksheet, class members explore and discuss the unrealistic portrayal of violence in the media. Learners...
Media Smarts
Don't Drink and Drive: Assessing the Effectiveness of Anti-Drinking Campaigns
Have your class explore alcohol awareness public service announcements. Provided are a detailed plan and a complete set of materials for doing just this. Learners are exposed to a series of approaches and advertisements and decide which...
Curated OER
Cartoons for the Classroom: John Q. Public
John Q. Public was a notable cartoon representation of the average American; but how accurate was this portrayal? Emergent analysts consider several topical points as they take a critical look into a cartoon portrayal of the American...
Curated OER
Cartoons for the Classroom: Satire or Slander
Encourage your young learners to analyze and think critically about how media portrays people or events. Upper graders analyze a political cartoon depicting President Obama as a Muslim and the First Lady as a revolutionary. Guided by...
Curated OER
Current Events
Here is an ongoing activity intended to build interest in local, national, and world news. The class is divided into four groups of approximately five students each. The groups are responsible for monitoring the daily news. They compose...
Curated OER
Media Literacy Discussion Guide
High schoolers examine and analyze visual media and its messages critically. They determine whether specific media messages inform, entertain, or persuade and what factors influence the media. Using primary sources, they participate in...