Unit Plan
Curated OER

Understanding the Influence of the Media

For Teachers 7th - 9th Standards
Critically analyze advertising techniques, such as circular reasoning, bandwagon, testimonial, and repetition, with worksheets that effectively discuss and illustrate how the media aims to influence.
PPT
Curated OER

Fallacies of Relevance

For Teachers 11th - Higher Ed
Review more than nine verbal and written fallacies in arguments. Many definitions and examples are given to encourage your scholars to avoid fallacies such as ad hominem and red herring. By doing this, they will have stronger speeches...
Lesson Plan
Curated OER

Media Literacy: Discovering and Understanding Propaganda

For Teachers 9th
Ninth graders study different types of propaganda and select an issue that is significant to them.  In this exploratory lesson students design and create posters on the topic of their choice and write a narrative describing it. 
Lesson Plan
Curated OER

Advertising Techniques And Target Audiences Used in Commercials

For Teachers 9th - 12th
Students explain the power of advertising by researching advertising techniques, target audiences and a variety of ads. They learn and identify what advertising techniques are used: Bandwagon, Propaganda, and Testimonial.