Why did Henry Ford want to invent a car for the masses? Why did Henry Ford locate his factory in Detroit? Why did Henry Ford encourage the idea of a 5-day work week? Young innovators find the answers to these and other question in a unit...

Critically analyze advertising techniques, such as circular reasoning, bandwagon, testimonial, and repetition, with worksheets that effectively discuss and illustrate how the media aims to influence.

Problems come in all shapes and sizes, but the first step in solving a problem is to identify just what the problem is. Through a series of games and activities, middle schoolers learn first to identify a problem, decide on a solution,...

The lessons in this learning guide are designed to increase youngsters' awareness of the impacts of marine debris and to teach them about pollution prevention techniques. This fabulous, 30-page packet is chock full of important...

Develop critical thinkers and awareness of the media's techniques. Impressionable minds analyze advertisements they see all around them in this potentially 3-week long unit of five complete lesson plans. Extended discussions, outside...

Take a close look at news reporting techniques and global issues. Begin by creating a graphic representation of developing nations and defining the term. After class discussion, the second day's activities pick up by deconstructing news...

Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....

Get your class thinking about advertising with this lesson plan. Over the course of 15 days, your class will discuss advertising techniques, study the concepts of pathos, logos, and ethos, and analyze the persuasive techniques of...

Don't be put off by the fact that the World War I propaganda posters in this packet are Canadian and some of them are even in French. All the better, in fact, to see the techniques. The richly detailed plan has instructors model...

Advanced chemistry scholars read about gas chromatography as a means of separating mixtures into their components. Then they try the technique on fingernail polish remover. Detailed instructions are provided via a lab sheet for your...

Young writers work backward to analyze persuasive techniques. As a class, work through the provided persuasive letter: a plea to an imaginary city council to lift a city-wide ban on fast food restaurants and discount stores. Start by...

Assess what self-help techniques your students know for dealing with upset emotions with this conversational activity. The teacher begins by role playing as an upset individual, using visual images as prompts, and then asks students...

Although originally designed for young film makers who wanted to enter their videos in a contest, the step-by-step instructions included here would serve as a guide for any video project. Classes with no access to video editing software...

President Ronald Reagan's "Tear Down This Wall" speech, delivered on June 12, 1987 before the Berlin Wall, provides class members with an opportunity to examine three key aspects of informational text: author bias, the use of facts and...

In the post-pandemic classroom, it's more important than ever to begin the school year by building a strong sense of trust and community. Using the Make Meaning and Big Paper teaching techniques, groups develop a definition of community...

Introduce the topic of water conservation with a little drama. Dressed as snowflakes, hail stones, or rain drops class members dramatize the events in a narration of the water cycle. The series of lessons that follow focus on...

Have your class explore alcohol awareness public service announcements. Provided are a detailed plan and a complete set of materials for doing just this. Learners are exposed to a series of approaches and advertisements and decide which...

Young learners explore gender roles in advertising by taking an ad campaign they have seen which is specifically directed to one gender, and redesigning the campaign to target the opposite gender. After leading a guided discussion about...

Immerse your class in a good story with an extensive resource featuring reader's theater techniques. The worksheets are designed for both teacher and student, and carefully explain how to organize, write, and perform stories in a...

It's time to boldly go where your class has not gone before! The introductory lesson plan in a five-part series takes young oceanographers aboard the NOAA Ship Okeanos to begin a study of ocean exploration. The lesson plan includes a...

Can your biology class crack the Case of the Crown Jewels? Junior forensics experts try their hands at DNA restriction analysis in an exciting lab activity. The lesson introduces the concept of restriction analysis, teaches pipetting and...

Here are two great lessons that work together and are inspired by the Stephen Sondheim musical Into the Woods. Young writers and actors will retell the story of "The Frog Prince" through games, improvisational script writing, and...

Using culinary text books, matching exercises, and an "Old Maid" style card game, classroom chefs learn and distinguish cooking vocabulary. They identify terms and techniques used in a chicken/vegetable stir fry demonstration.

How did the Klu Klux Klan manage to gain so many members during the 1920s? Class members examine Klan documents and promotional materials to gain an understanding of the propaganda techniques used to attract members.