Curated OER
Boomtime
Students view a short film about the rise of prosperity after World War II. They examine the role of status symbols and owning vehicles. They compare and contrast advertisements from the 1950's with those from the 1990's.
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Listerine: Miracle Liquid or Product in Search of a Purpose?
Students analyze and research the claims of Listerine advertisements and commercials. They observe commercials and ads, then participate in numerous activities to determine the credibility of the claims made by Listerine. Students...
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Classified Cues
Pupils analyze classified advertisements to make inferences about who wrote the ad and who may find the ad appealing. They write their own classified ads based on what they have learned.
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Obtaining The Job
Twelfth graders create resumes, letters of application, and thank you letters. They search for advertised jobs, interview an employer, participate in mock interviews, and attend a presentation by a local job agency representative.
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A Comparison of Indentured Servants and Slaves
Sixth graders examine and compare the lives of slaves and indentured servants using primary sources and the historical fiction books, "Molly Bannaky and Barefoot." They analyze and compare advertisements for runaway slaves. Students...
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Interactive Student Notebook for Middle School ELA
Encourage creative, independent, and reflective thinking and writing throughout the school year by having your class members keep Interactive Student Notebooks (ISN). Here you'll find a presentation designed to...
McGraw Hill
Critical Thinking
Young economists engage in a series of activities designed to develop their critical thinking skills including identifying the main idea of a passage, cause and effect relationships, and making generalization based on the data included...
Ohio Department of Education
Observe Then Infer
To develop their skill at drawing inferences from observations, sixth graders rotate through six stations, conduct a series of experiments, make observations, and draw inference from what they observe.
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The Media
Students identify various forms of media used in a political campaign and compare the different formats as vehicles for distributing political messages. They analyze the effectiveness of candidate's uses of different media.
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Human Sexuality Unit
Eighth graders determine how mass media influences human sexuality by looking at advertisements for their sexual content and how the ads affect their decision making. After evaluating the advertisements in a PowerPoint presentation they...
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The Home Front - "Use It Up, Wear It Out, Make It Do Or Do Without!"
Students examine documents that explore U.S. government advertisements from the WWII era that encouraged people to grow victory gardens, recycle and conserve resources as part of the war effort. They discuss propaganda and design their...
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The 1920s: The Rise of Consumer Culture
Students examine economic, social, and cultural aspects of the 1920s. They provide a brief political history of the 1920s, focusing on the death of Warren Harding (Was he poisoned by his wife?) and develop skills in analyzing...
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The Cold War and Development of Post-War America
Students view examples of political advertisements during the years of 1952 through 1964. After viewing, they discuss how the Cold War and the threat of Communism affected the development of the United States. They compare the Cold War...
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Working With Job Ads
Students examine abbreviations in newspaper advertisements. In groups, they cut out any unfamiliar abbreviations they come across. Once this is completed, they research the qualifications and education needed to hold the careers...
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Capitol Visitors Center, Post-Visit Lesson Plan, Grades K-3
Pupils visit the Texas Capitol Visitors Center. They review the importance of the Lone Star as a state symbol. They create a collage of Lone Stars using various print media (newspapers, magazines, travel literature and advertisements.)
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Real Life Challenge- Give Me Credit!
In this credit worksheet, students calculate the value of 4 different loans before completing a table about credit card offers advertised in newspapers, magazine, or junk mail.
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Order of Operations- Math Worksheet
In this order of operations worksheet, students solve 20 order of operations math problems. There is a printable version of this worksheet available that does not contain advertisements.
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Advertisement Evaluation Document
In this advertisement evaluation activity, students complete a checklist that tells about what type of advertisement they are looking at. They determine what type of product is being advertised and tell if they would purchase it.
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Reading: Ad For a Professional Job
In this reading advertisements worksheet, students read an ad for a job as Director of Outreach Programs at a College of Public Health. Students answer 8 true and false questions about the text.
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Features of An Effective Advertisement
In this advertisement worksheet, students read the features of an effective advertisement before noting whether these feature are include in an ad the are looking at. They look at an advertisement and tell whether it is effective or not...
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Label Language
Fourth graders explore food labels. For this consumer education lesson, 4th graders describe and evaluate various components of familiar food labels. Students discuss which traits make a product appealing to consumers. Students complete...
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Ad Attack!
Pupils analyze the hidden messages of advertisements targeted to their age group.
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Hoodia Hoodoo
Students assess the credibility of various Internet sites that advertise and review Hoodia weight-loss products. They review news stories on Hoodia products and compare to the claims made by advertisers of Hoodia. Each student also...
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Phenomenology Lesson Plan #3: Content Part 2
Students examine magazine advertisements to identify how the product is being sold to the consumer. They work together in groups to respond to ads and explain why they are successful.