Teach your class to talk back in a constructive and respectful way. This focuses in particular on talking back to the media and to advertisers when they have concerns. Learners participate in a brainstorm and then compose letters or...

Make your class aware of the difference between media violence and real violence. Using prior knowledge, a video clip, and a worksheet, class members explore and discuss the unrealistic portrayal of violence in the media. Learners...

Have your class explore alcohol awareness public service announcements. Provided are a detailed plan and a complete set of materials for doing just this. Learners are exposed to a series of approaches and advertisements and decide which...

Part of a series aimed at breaking down cultural bias from the Canadian Media Awareness Network, this activity identifies where opinions do and don't belong in a newspaper. Pupils review handouts about the purpose of editorial comments...

Did you know that Coke can teach the world to sing in perfect harmony? Learners develop an awareness of more subtle, less obvious methods advertisers use to reach consumers. Included is a list of related lessons available on the Media...

Media Smarts provides digital and media literacy lessons for students. In this lesson, young students will learn about online advertisements targeted to children. Students will play on online game; they will create an advertisement for a...

MediaSmarts provides digital and media literacy lessons for students. In this lesson, students will learn to watch and listen to a television with a critical lense

MediaSmarts provides digital and media literacy lessons for students. For this lesson, young students will learn how to differentiate "branded" and brands" in content. Students will also learn learn strategies and goals of advertisers.

MediaSmarts provides digital and media literacy lessons for young scholars. In this lesson, young students will learn about the importance of spokescharacters for companies. Then young scholars will create own jingles and...

MediaSmarts provides digital and media literacy lessons for young scholars. In this lesson, young students will become reflect about television programs they enjoy and analyze why they enjoy them.

In this lesson, students talk about dressing up and taking on identities that are similar to or different from them. They are then introduced to the idea of avatars as a kind of "dressing up" inside video games and consider the ways in...