A great way to determine if a career is right for you is to try it out. Learners explore the marketing career cluster by interviewing a person working in the marketing field and by developing a marketing-related service learning project....

Students calculate commission for a stock transaction through a broker using the relationship between percentages and decimals. They decide which stocks are preferable based on the price to earnings ratios listed on the stock market quotes.

How does the Stock Market work, what was Black Tuesday, and how did the Market crass of 1929 lead to the Great Depression? Have your class play this stock market game for two weeks to better explain how the stock market works.

Market failure and the effects it has in terms of social benefit is the focus of this eight-page packet. Perfect for homework, this set of excellent worksheets provides several scenarios and graphs that show positive and negative...

Students identify and explain the variables effecting supply and demand in the marketing industry. Then they define the terms supply and demand and graph supply and demand curves on a standard grid. Students also formulate what happens...

An introductory instructional activity shows learners how pervasive and influential advertising is in our culture; particularly, how teenagers are actively targeted by advertisers. As teenagers, your students already have all the...

High schoolers deconstruct advertising messages by analyzing parody ads and exploring the purpose of satire. Then they create their own parodies based on real ads discussed in class. A creative activity to extend any study of media,...

Young learners explore gender roles in advertising by taking an ad campaign they have seen which is specifically directed to one gender, and redesigning the campaign to target the opposite gender. After leading a guided discussion about...

Teach your class to talk back in a constructive and respectful way. This focuses in particular on talking back to the media and to advertisers when they have concerns. Learners participate in a brainstorm and then compose letters or...

Students identify and interpret that economic activity involves making choices in the face of scarcity, therefore making choices involves a cost. They also identify that individuals interact in markets by inducing one another, through...

High school economists learn about the stock market in a project where they "buy" and track stocks. The author of this resource reports it is the high point of her 12th grade economics course, but no resources are attached. After viewing...

Have your class apply concepts from lectures and use from simple examples to discuss more complex problems that have been reported in the news. This is a lecture driven lesson with a lot of interesting information.

Students explore the loss and gain made in the stock market as they invest a sum of money and report the results as percentages instead of points.

Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....

What better way to learn about different economic systems than to participate in them? An engaging bead game highlights the differences between market, command, and traditional economies. In small groups, 6th graders work through three...

From scarcity and supply and demand to entrepreneurship and the stock market, here you'll find a multiple-choice assessment that includes 34 questions covering all the major concepts of a traditional economics course. 

Foster class discussion about body image with the resources and questions provided here. Focus on Special K's "look good on your own terms" ad campaign. Learners start by reading about this campaign and analyze a series of print ads,...

Did you know that Coke can teach the world to sing in perfect harmony? Learners develop an awareness of more subtle, less obvious methods advertisers use to reach consumers. Included is a list of related lessons available on the Media...

Learners explore the role of government in the economy market. In this economics lesson, students analyze the decision making and how it takes into consideration additional cost, benefits and public awareness of what they are trying to...

Sixth graders explore profit and loss in the wheat trading market.  For this sixth grade mathematics lesson/social studies lesson, 6th graders play a “Wheat Market Trading Game” in order to investigate the concept of supply and...

Students engage in a study that explains how laws and government have policies that affect the economy to run more smoothly. The focus is upon the historical development of the free market and how the government was involved. Students...

High schoolers organize governmental acts on a chart as either a Market or Command economy. In groups, they note the characteristics of each type of economy and identify their differences. They also explain any item that is related to...

High schoolers record the progress weekly of a business of their choice on the stock market, graph those results, research and report on current news and how it pertains to the companies recent performance.

Twelfth graders and college students alike work on great practical application problems related to supply and demand with this worksheet series. There are five different worksheets containing graphs, charts, and scenario based problems...